Endurica at SIMULIA UK RUM 2023

25 Sep 2023

Rubber Heart was at Millennium Point in Birmingham from 19th – 20th September 2023 for the Dassault Systèmes SIMULIA UK Regional User Meeting (RUM) 2023 representing Endurica.

As Endurica’s International Sales and Marketing Representatives, David Cawthra and Gail Reader, were on the booth promoting their rubber product design and development solutions: fatigue analysis software, materials characterisation, testing and world-class training. Endurica’s solutions put engineers in control of durability issues early in the development cycle, when the greatest opportunities exist to influence performance, and before investment in costly testing of prototypes.

Endurica was a proud SIMULIA partner and event Silver Sponsor and is recognised as the world leader in providing simulation and testing solutions for managing the durability of tyres and other elastomeric products.

Thanks to the hardworking organising team (including Stephanie Bailey-WoodJessica Nicholson and Alana Monington) for such a really great live event!

Get Durability Right today with Endurica.



We specialise in dedicated services for the rubber industry and its suppliers and offer practical, cost-effective solutions to help businesses grow and prosper

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